The Right Way to Connect Your Twitter and LinkedIn Profiles

LI screenshot

Have you connected your LinkedIn and Twitter profiles yet? If you’ve been on social media for a while, I’m sure you have. But this is a topic that’s worth repeating. I’ve been getting quite a few followers over on Twitter lately who are pretty new to that medium; if this applies to you, you may [...]

Kindness | A Hallmark of Personal Branding

One smiling figurine giving a flower to another

When preparing your personal brand, you pay attention to all sorts of things that will make sure that you are conveying the right message about who you are and what you are about. During this process, have your given much thought to kindness? Kindness? Yes, kindness. I have talked before about generosity as a component [...]

Three Ways to Add Value to a Company before Getting Hired

Silhouettes of people talking

When zeroing in on a specific company or actively going for a particular position, you want to do everything you can to rise to the top as a quality candidate. ‘If only I could show them how they would benefit from bringing me on,’ you think, ‘they would love me!’ So what’s stopping you from [...]

Don’t Follow in Twitter’s Footsteps with Your Personal Brand

Twitter: "I send pointless little messages"

I ran across an annual list of banished words that is put out by Lake Superior State University in Michigan. Here’s one of the words, along with comments: TWEET And all of its variations…tweetaholic, retweet, twitterhea, twitterature, twittersphere… “People tweet and retweet and I just heard the word ‘tweet’ so many times it lost all [...]

Is Blogging Required When Job Hunting?

Woman sitting in front of computer monitor; the word "blogging" is overhead

Among the suggested activities that are being promoted to job seekers, “start a blog” ranks pretty high up there. Blogging has been a very effective tool for many people, and really, there is a reason why so many people blog nowadays. I understand the rationale behind it completely. A blog can raise your online profile. [...]

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